Are you ready to Shine?

I’ve barely had time to breathe since December and now I can tell you all about it.

I took a contract full-time position working for TurboTax for tax season and it’s been a wild ride. (more about all the things I learned in the past 5 months later).

I took the contract because I knew it was time for a change. I’d been feeling a bit “meh” about my work as a marketing coach for mystics. Don’t get me wrong, I loved my clients and loved watching them succeed but something felt off and I couldn’t put my finger on it.  Now I know that it was just the Universe’s way of reminding me to hone in on my priorities and passions. I needed to get into alignment with myself.

Too much navel-gazing only begets more ennui and navel-gazing for me. I’m one of those people who needs to be DOING in order to figure out what it means to be BEING. Not everyone is this way, but with my stiff, strong thumbs and over-active Jupiter mounts and stars I know that moving and doing is a way for me to sort things out. Being on the go forces me to laser focus on my priorities and to clarify what matters most.

Palmistry readings help you build your business
Palmistry readings for clarity and purpose

It wasn’t long into my contract that I realized I didn’t miss the doing of marketing coaching.  In fact, I felt relieved that I could make the same amount of money working to empower our agents and contributing to an awesome team that I had made coaching. It was easy to do my work and I felt great getting paid for it!

I made a clear distinction — I love to HELP people with their marketing but even more so I love to groom people to rise to their best and find their message to put into the world. However, I felt pretty crappy trying to put together a one-size-fits-all system of marketing (which is necessary in order to scale and make a decent living) when I’m particularly jazzed about the ways we’re all so different and amazing. Just because I know a lot about marketing and sales (remember I did it in my corporate career for more than 15 years) doesn’t mean that my way of marketing is the only way. It certainly doesn’t mean that it will always work for you…primarily because you and I have very different fingerprint patterns, hand prints, DNA and astrological charts. So basically, it was a drag marketing myself as a marketing coach and I was starting to think I didn’t want to get paid to do it anymore. Which is when the TurboTax gig pretty much fell into my lap (still can’t figure out how they found me) and I said yes to the opportunity that the Universe was handing me on a silver platter.

Without that marketing stuff in the way, I realized that I missed reading hands. More than I thought I would. I still had the feeling that there was something else that will be added to the mix in my toolbox for helping people, but I missed looking at fingerprints and hands and lines and sharing that wisdom with people who are ready to hear it. Luckily I’ve had a number of colleagues hit me up for readings in our off hours and they’ve kept my schedule pretty full. Each of those readings was a blast and the people getting the readings were more than delighted with what they learned about themselves!

I’ve been doing readings all along while working full-time. Now that tax season is almost over – (can I get a Hallelujah and an Amen?!) I’ll be conducting 10 readings a month between my travels this summer.  They’ll be in person here in Tucson or by phone or Skype if you’re not lucky enough to live here 🙂 And if I can squeeze it in when I’m on the East Coast I’ll be happy to do your reading there too. (If you want to know where and when I’ll be in Virginia – send me an email or subscribe to my newsletter).

In the meantime, I’m working on listening to my heart to see what comes next while I’m hiking the mountains, walking as many miles as my feet will allow around this awesome town and putting together some new passion projects that have been on the back burner for way too long!

Want a reading? They’re first come-first served on the schedule. And you can reserve yours here.

 

 

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Forget the Avatar!

Business stalled because you haven't finalized your client Avatar? Stop the madness! There is another way. PeggieArvidson.com

If you’re stalled in your business because you can’t figure out your client Avatar, I want you to promise me something…you’ll start your business anyway. Now, in fact.

I want you to commit to starting where you are, today, to go out and meet potential clients. I want you to know that there isn’t actually an elite school, heart-felt femipreneur system that must be mastered before you can have a profitable business. That’s all stuff that gets in your head and has you SPENDING money instead of making money.

I’m a fan of investing in yourself and your business, on practical, specific tools and systems that will help you do the thing you haven’t yet figured out how to do. I am not a fan of spending money to figure out your avatar, or worse, to find out that you’re supposed to have a perfect avatar so you can create a marketing plan. I really hate that.

Presumably you’ve done the training you deemed necessary to become a palmistry professional, so that’s all you need right now. REALLY.

Instead of waiting to market, create content and sell your service until you have a target/avatar, how about re-thinking the process altogether?

I’ve found that trying to create an avatar before logging serious hours working with paying clients is like trying to finish a 1000 piece puzzle with 300 pieces missing! No matter what you do it just won’t be complete without those missing pieces. In terms of Avatars – you can’t have those pieces completed without first having dozens of relationships with potential and paying clients!

Avatars don’t buy things and they don’t purchase or invest in your service. People do. (go ahead, Tweet that!)

Over time and with enough relationships and conversations you’ll naturally narrow your focus.  However, you cannot narrow focus until you’ve tried a number of possibilities.  Even doctors go through rotations before selecting their specialties – and then they have even more school and clinical “practice” time before they’re out in the world practicing solo!

Why in heaven’s name would you know exactly what problem you want to solve and for whom without REAL time in the saddle of doing your business?

Sure there is value to being as focused as you can be with the information you currently have, waiting until you’ve hit “perfection” is going to make you (and everyone who loves you) CRAZY.

So what’s a New Palmist to do?

Go through these questions instead. Focus on where you are RIGHT NOW, not where you want to be or how you’ll use this moment to jump you to a quadrillion dollars and a 6 figure launch. Just start here and aim for your first (or next) 5 paying clients, okay? (and by paying clients, I mean clients who pay your full rate!)

  • What information do you have now about who you’d like to work with and what you’d like to do?
  • What hours do you want to work? (M-F; 9-5 or Tues and Thursdays and an occasional Saturday from 3-9pm?) This is your company sweetie, so make it yours! (DO NOT worry about when other people want to work with you, especially if you have tons of water in your hands, loopy fingerprints or a Big Heart Heart Line)
  • How do you prefer to deliver your service? (Face to face? On the phone? Via Video? In writing? Email? Skype? Facebook Chat?)
  • How do you want to connect with clients and real people? (It doesn’t matter how much of an introvert you are, you’re going to have to talk to people as long as you expect people to pay for your services. If you can get books, dogs, cats or plants to pay you, then you don’t have to talk to people)
  • How do you want to feel when you’re delivering your service?
  • How do you want your clients to feel when they’re receiving your service?
  • How can you help people most? (This isn’t about helping everyone with everything, this is about how you, personally, with your gifts and talents and experience that is uniquely you, can help most)
  • Why is it important to you to help people?
  • Why is it important to you to make money?
  • Who can’t you help? (come on, there are some people that just aren’t your cup of tea, so get honest about it now so you don’t keep attracting them to your business.)
  • Are you an in-person practitioner or virtual?
  • What problems and challenges have YOU overcome that deeply influence your vision of the world?
  • How do you feel about politics and religion?
  • What other skills do you bring to the table that can help people? Do you want to use them?

This should get you started.

Now, you’re off!

Instead of focusing on an Avatar, start focusing on people. People you know are a great place to start. Ask them about their hopes and dreams and fears. Find out their challenges and problems and their big wins. Become a student of people and relationships!

Find out what drives the people you know batty. Make a commitment to get to know (better) everyone who seems remotely interesting to you. In other words, people who you’d like to get to know anyway. (Notice I didn’t say anything about people whom you think may be interested in you?!)

When you start approaching this from a point of genuine curiosity and interest it’s no longer about you, you, you. It’s about the other person. This is how friendships and relationships are made.

Now as you develop relationships you can give yourself permission to be you when talking about your palmistry business instead of feeling like you have to SELL or Keep it Quiet. As you build relationships, people tend to talk about what they do for a living. Not because they are selling it, but because they are getting to know one another.

People who like you want to learn more about you. (yeah, they do!)

The thing you may not be facing. (But maybe you are. Either way, it’s awesome.)

If you don’t want to talk about your palmistry business, why is that?

  • Do you feel pressure to sell a session?
  • Do you feel pressure to give a session away?
  • Are you unsure of the benefits of a reading?
  • Are you afraid that your new friend won’t get it?

Investigate these feelings because it’s a key to what’s really stalling your profit (hint, it’s not a lack of an Avatar).

Now get out of your own way by practicing being you and talking to people!

Sometimes I think our society has lost the art of casual conversation. There are people I know who brag that they don’t have conversations that aren’t meaningful. Mmmmkay. But who the heck are they talking to for all the meaningfulness? Do they meet someone at the coffee shop and launch into DEEP, SOUL-SEARCHING stuff? I can’t imagine that’s a very fulfilling way to be. Plus, how do they meet new friends when all their old friends simply want to shoot the breeze?

The point is, all relationships are built like everything else (especially profitable businesses) one step, one conversation at a time. That’s how an avatar emerges. It’s a compilation of all the real people you know and have encountered.

She’s got quirks and strengths, she is a terrible speller and is embarrassed as heck about it, and she admires people who always look put-together but she couldn’t spend the time or money to make her own style board. She’s real YO!

My proposal

What I’m proposing is that you turn the whole idea of an Avatar on its head for a while. As you build a client base (and profit) your Avatar will emerge as a gorgeous blend of all the amazing people you’ve helped in the meantime.

Until then, create content, packages and services that serve people you would like to work with and you know you can help. I swear it can be so much easier than you’ve been led to believe.

And while not every Palmistry professional has an Avatar that is remarkably similar to themselves, many do. Why? Because you’ve got to be able to walk in someone’s shoes to really understand how they think and what motivates them. For now remember the best way to walk in their shoes so to speak is to talk with them and get to know them and you can do that now!

Go forth and grow your palmistry business! And if you want to be sure to get the latest posts from the blog and the secret goodies I share with my #PalmNation tribe, register for the newsletter today.

Heart Lines & Bottom Lines

Nurturer.
Strong & Silent.
Philosopher.
Passionate.

 

Use your heartline to improved your bottom line
Use your heartline to improve your bottom line

Do any of these resonate for you?

You have a distinctive heart-line type on each of your  hands.

While most people think that heart-lines are only about love and romance, they are really about relationships of all stripes.  That means your relationship with money and money-making opportunities can be seen in your hands.

When you understand that the reason you might feel “slow” to launch new products, adapt to different social media tools or even to invest in a particular solution, is a natural part of your hard-wiring, you can breathe easier and use the gifts that come with your heart-line instead of struggling to be like another!

In two weeks you can learn the ins and outs of heart-lines and how they relate to your bottom line – whether you work for yourself or someone else. I’ll give you an overview of how each type is hard-wired to relate to money – from the “master” and from the “grasshopper” path. I’ll also give a really brief description of the heart-line types.

If you know your heart-line type(s) and are ready to put them to work for you so you can enhance your bottom line, you’ll want to join this call.  I’ll have time for some live Q&As and will give away some swag for those that are there live.

Maybe you live around the world and 10:30 am (Eastern) on a Sunday just won’t work for you – never fear, you can get the recording as long as you register by Thursday 15 October.

Here’s how to join the Heart-lines and Bottom-lines call:

Register for the call & recording : $25.00
Register for the call & recording AND receive an email identification of YOUR heart-lines : $40.00
Email Identification of your Heart Line Only : $25.00

This live teleclass happens
Sunday, October 18. 10:30-11:30 am Eastern time